#SheaMoisture is the #1 thing trending on twitter as of 5:30 CST (4/24/17) and not for good reason. Shea Moisture has always sworn their products are for everyone, however their main consumer is black women. With SM latest effort to highlight how everyone experiences "hair hate", social media has wasted no time letting Shea Moisture where they can go with their curl pudding. Peep the tweets and ad that started the outrage below. Do you think the outrage is fair or a reach?
This tweet broke down why Shea Moisture's core consumer is upset. Another pointing out how they got it wrong... Others are here for the sales... Even if you've never used Shea Moisture in your life, who can pass up a good dragging on twitter lol.
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